Why A Feminist Beauty Expert Is Opposed to the #NoMakeup Selfie Trend

Author and bonafide feminist beauty expert Autumn Whitefield-Madrano is not impressed with the whole “no-makeup selfie” trend. Sound anti-feminist? Don’t judge so fast.

Speaking with Paper magazine, she explained,

“The presumption of that is that it takes more courage to not wear makeup than it does to wear makeup, and I just don’t find that to be true. I think that’s something you still see, and that’s kind of why I encourage the more fantastic elements of beauty because it is artificial, but there is no attempt at looking natural.”

Screen Shot 2016-06-26 at 12.37.14 PM
Credit: MAC Cosmetics

She added,

“It’s like obviously my hair is not blue. I obviously don’t have these crazy long eyelashes. My lips are not purple. So I think that announcing your artifice in that way is a really intriguing way of playing with beauty.”

Related: RuPaul Gives Out the Best Advice to Fellow Drag Queens (And Fabulous People Everywhere)

As total makeup addicts, we have to admit that she makes a good point. But hey, whatever makes you feel more beautiful — makeup, no makeup, you do you!


4 thoughts on “Why A Feminist Beauty Expert Is Opposed to the #NoMakeup Selfie Trend

  1. I agree, it really doesn’t matter if you wear makeup of not. I wear it, a lot of it to be honest, but I will never judge someone for not doing it. So I would want the same from someone who doesn’t wear it, everyone should do what they want without judging someone for doing something different!

    Liked by 1 person

      1. Yeah, I don’t understand why people would do that. But I’ve seen it happen a lot. It’s rather sad, why can’t someone be who they want to be? It’s not because someone is different from you that they are bad in any way!

        Liked by 2 people

  2. I completely understand not being impressed with #nomakeup selfies. I think people get very consumed with whether or not women present themselves as “authentic” and “natural,” even though our concepts of those two ideas are in conflict. I also just think, regardless of if it’s wearing makeup or not, a face is just a face. The product may be there or it may not, but the face always remains, so it’s weird to put so much weight on something so temporary.

    Liked by 1 person

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